Whey Protein Concentrate Price Trend and Forecast

Whey Protein Concentrate Regional Price Overview

Get comprehensive insights into the Whey Protein Concentrate market, with a focused analysis of the Whey Protein Concentrate price trend across Asia, Europe, North America, Latin America, and the Middle East & Africa.

Whey Protein Concentrate Price Trend for the Second Half of 2024

Asia

During the latter half of 2024, Asia experienced a steady rise in the price of whey protein concentrate (WPC), driven by increasing demand from countries such as India and those in Southeast Asia. Growing awareness of health and fitness has made protein supplements a more popular choice among consumers. This demand was further amplified by social media influencers and evolving fitness trends, which contributed to supply chain strain and rising prices.
 

Whey Protein Concentrate Price Chart

Please Login or Subscribe to Access the Whey Protein Concentrate Price Chart Data
 

Additionally, disruptions in the global supply chain, coupled with inflation and production challenges, made it difficult for manufacturers to meet demand, leading to higher costs. Despite these obstacles, the demand for protein-based foods remained strong, particularly in regions where protein consumption is high.

Europe

The whey protein concentrate price trend in the European region followed a steady upward trajectory in the second half of the year. During the first two months, prices rose gradually due to factors such as higher production costs and labor shortages. However, from the final month of the third quarter, a sustained price increase took hold and continued for the remainder of the year. Supply shortages, strong demand from the fitness and nutrition industries, global trade challenges, and rising feedstock costs all contributed to this sharp price surge. With continued cost pressures on European manufacturers, whey protein became more expensive as they passed on the higher costs to consumers.

North America

In North America, whey protein concentrate prices followed a trend like that of the European markets during the latter part of 2024. Production costs rose due to supply chain disruptions, along with increasing feedstock and labor expenses. Additionally, the growing demand for high-quality protein added further pressure. Although production capabilities and logistics had improved slightly compared to the previous quarter, inflation and high transportation costs prevented significant price relief. Both domestic consumption and export demand contributed to continued price increases in the North American market throughout the second half of the year.

Analyst Insight

According to Procurement Resource, as the dairy industry remain forward facing and the demand for whey protein concentrate rise, the price projections appear positive going forward too.

Procurement Resource provides latest prices of Whey Protein Concentrate. Each price database is tied to a user-friendly graphing tool dating back to 2014, which provides a range of functionalities: configuration of price series over user defined time period; comparison of product movements across countries; customisation of price currencies and unit; extraction of price data as excel files to be used offline.