Stevia Price Trend and Forecast

Stevia Regional Price Overview

Get the latest insights on price movement and trend analysis of Stevia in different regions across the world (Asia, Europe, North America, Latin America, and the Middle East & Africa).

Stevia Price Trend for Q1 of 2025

Stevia prices continued their upward trajectory in Q1’25, building on the momentum from late 2024. The global sweetener market tightened significantly following India's disappointing sugar output, which fell to approximately 26 million tons due to crop disease in Uttar Pradesh. This shortage created ripple effects across alternative sweeteners markets, with stevia benefiting as manufacturers sought substitutes.
 

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Major food and beverage companies accelerated reformulations using stevia, driving demand and putting pressure on limited global supply. Chinese producers, who dominate the stevia market, faced increased production costs as some farmers shifted to more profitable sugar cultivation in response to rising sugar prices.

Supply chain improvements from Q4’24 helped stabilize logistics, but transportation costs remained elevated, contributing to higher stevia prices. Despite the price increases, consumer demand remained resilient, supported by ongoing preferences for natural, plant-based ingredients.

Analyst Insight

According to Procurement Resource, the outlook for Stevia remains bullish through 2025, with prices expected to stabilize only when India's sugar production rebounds in the next season and new stevia cultivation projects reach maturity, likely in late 2025.
 

Stevia Price Trend for the Year 2024

Stevia prices increased worldwide throughout 2024, with most significant gains in the latter half of the year. Asian markets experienced a gradual upward trend, with Chinese producers facing higher labor and agricultural costs while demand grew as manufacturers sought natural sweeteners. Summer months saw peak demand before Q4 stabilization as production capacity improved.

European markets recorded substantial price increases, driven by regulatory advantages for plant-based sweeteners. Supply chain issues and freight costs pushed prices higher in Q2-Q3, yet demand remained strong across dairy products, confectionery, and beverages despite premium pricing.

North American stevia markets saw steady price growth as major beverage companies reformulated products to meet consumer demand for natural ingredients, particularly in diet sodas and flavoured waters. Limited domestic production created dependency on South American and Asian imports, causing price volatility until Q4 when supply chains improved.

Analyst Insight

According to Procurement Resource, continued growth for Stevia market is expected into 2025, supported by innovations in cultivation and processing techniques that will enhance taste profiles while improving cost efficiency.
 

Stevia Price Trend for the Second Half of 2023

The stevia prices were observed to be growing throughout the said period of H2 of 2023. There are several factors adding to stevia’s growing popularity in the sweetener industry. Primarily, its plant-based origin gives it a strong edge over other cheaper but artificial sweeteners. Second is its nonnutritive nature, which means it has no calories or carbohydrates. This makes it a perfect and popular choice among diabetic and prediabetic people as well. Stevia is around 200- 400 times sweeter than the common sugar, and thus, little goes a very long way.

So, with the healthcare industry flourishing globally and people taking a keen interest in healthier diet options and alternatives. The stevia demands have been surging throughout the concerned period. Not just the end consumer demands but the industrial demands as well. Since the various health attributes of stevia make for good marketing campaigns, many food and beverage companies are coming up with stevia-based products. Overall, a very positive market sentiment was experienced.

Analyst Insight

According to Procurement Resource, the market projections for Stevia look very positive for the coming months. With the inclined demand trajectory, the prices are also expected to rise along.
 

Stevia Price Trend for the First Half of 2023

Stay updated with the latest Stevia prices, historical data, and tailored regional analysis
 

Asia

Stevia had a very mixed price run in the first half of 2023, as the prices fluctuated toward the lower end of the curve. The bearish yet consistent demands from the downstream sectors kept the Stevia market afloat. Stevia prices averaged at approximately 56815 USD/MT (RA 95, FOB) in the Chinese domestic market. The year started at around 58250 USD/MT (RA 95, FOB China) and averaged around 56224 USD/MT (RA 95, FOB China) in June’23. With an almost static curvature, Stevia observed low swinging price trend.

Europe

Just like its Asian counterpart, the European Stevia market, too, recorded an almost flattened curve in the first half of 2023. Owing to the slow but consistent supply-demand dynamics, the price trend for Stevia almost remained static. Stevia prices went from around 62000 USD/MT (RA 95, FOB Germany) in January to around 59971 USD/MT (RA 95, FOB Germany) in June’23.

North America

The North American market behaved no differently than the global markets for Stevia in H1 2023. The prices continued downward for most of H1’23, only to gain a little push in the last month of the second quarter. The contract prices of Stevia went from around 66000 USD/MT (RA 95, CIF) in January to around 64383 USD/MT (RA 95, CIF) in June’23.

Analyst Insight

According to the Procurement Resource, the stevia prices are expected to incline slightly in the upcoming quarter. As the demand projections appear to be improving, the stevia market is expected to remain afloat.
 

Stevia Price Trend for the Second Half of 2022

Asia

Asia witnessed mixed price trend for Stevia in the second half of 2022. The prices fell for most of the discussed period, but a slight positive change was observed from August to September in the Indian market. The monsoon season raised the procurement costs impacting the stevia prices momentarily, but the overall trend were muted. The dipping trend were mostly attributed to the feeble demands posed by the downstream pharma and sweetening sectors.

Europe

Stevia prices in Europe followed a fluctuating pattern, almost wavering on the lower curve. As subdued Europe expressed bearish demands; the prices didn’t get any chance of revival. Port congestions and supply curtailments further pushed the prices down. A feverish rise from the German market in November was seen, given the rising upstream costs because of the heightened gas consumption. Overall, the prices remained downward facing for most of H2’23.

North America

The US domestic market mimicked the global price trend for Stevia. Prices rose initially in the third quarter, but the prices started fluctuating on the lower end of the curve during the later months. The market demands kept sluggish, keeping the stevia prices stagnant. Port congestions posed hurdles in procurement, and feeble offtakes contributed greatly to the dull price sentiments.

Analyst Insight

According to Procurement Resource, the price trend for Stevia are expected to decline in the coming months. The demand projections do not seem promising, which, coupled with procurement hurdles, will likely impact the stevia market.
 

Stevia Price Trend For the First Half of 2022

Despite the continuing geopolitical turbulence, the natural sweetener market kept strong. The robust demand from the food & beverage and dietary supplement market kept the stevia prices from falling amid the severe supply constraints and complex logistics. The heightened freight charges, along with port congestion, further caused the prices to swell with minor fluctuations.

Stevia prices in the Chinese domestic market went from 62880 USD/MT in January to 62199.14 USD/MT in June 2022. In the USA, the stevia prices averaged 68240.36 USD/MT towards the end of the second quarter. The exact pricing patterns continued in the European region despite being the most hard-hit region owing to the Russia-Ukraine conflict. Stevia prices in Germany averaged 64854.82 USD/MT towards the end of said period.

Analyst Insight

According to Procurement Resource, Stevia's prices will likely remain strong in the coming quarter. Despite the new production entering the market and the opening of ports, the prices are expected to undergo minor fluctuations, given the bubbling downstream demand.

Procurement Resource provides latest prices of Stevia. Each price database is tied to a user-friendly graphing tool dating back to 2014, which provides a range of functionalities: configuration of price series over user defined time period; comparison of product movements across countries; customisation of price currencies and unit; extraction of price data as excel files to be used offline.